Marketing Essay Example | Topics and Well Written Essays - 250 words - 72

Marketing - Essay ExampleWith the sun extremely harsh in New Zealand, information on safety is imperative. The investigator can access this information from libraries and databases in universities, colleges, and technical institutions.As much as the secondary data will help the researcher to know much about the New Zealand environment, primary data is crucial in the study. The wristband is a newly invented product through the innovation of the throng hence primary data will boost the research objectives. The researcher will be interested in getting firsthand information from the deal hence surveys and self-administered interviews will be used widely. Through the surveys and interviews, the researcher will aim at understanding the attitude and feelings of the people towards the wristband. The researcher will to a fault be interested in knowing the reasons that would prompt the people to shun the use of the wristband and why some people would not think of use the wristband in the f irst place. However, the researcher will be careful with the information in order to ensure it is reliable and valid. Rix (2010) argues that the researcher must give way to limit error and possibility of a biased